EXCLUSIVE: Sergej Jakirovic Discusses Hull’s Push for Play-Offs and His Manager of the Year Nomination

The Bosnian coach was brought in after Hull narrowly escaped relegation to League One, all while the club grappled with a transfer embargo imposed by the EFL.

Despite these hurdles, Jakirovic has transformed his squad into one of the most entertaining teams in the Championship, currently sitting in a play-off position with a four-point buffer and only four matches left to play.

His remarkable work has earned him a nomination for the Manager of the Season award, alongside Frank Lampard, whose Coventry City team is leading the title race.

Having entered your first season in English football, how have you found the Championship’s demanding schedule?

“I must say, prior to the season — or rather, immediately after signing with Hull — I spoke to numerous players and coaches who had experienced the Championship, so I had a fair idea of what to expect.

“However, like with most things in life, the key is to experience it firsthand and learn from that. My staff and I have previously worked at three clubs competing in European tournaments, where the routine of playing twice a week was familiar to us, so adapting and optimising the training regimen wasn’t an issue.

“There’s a reason the Championship is often compared to the NBA. For instance, during Easter week, we played away at Oxford on Good Friday and then faced Coventry at home on Monday.

“There’s no time for celebrations, grieving, or extensive preparations. Overall, I’d say we’ve adapted well, and the results reflect that.”

How has your relationship with the club evolved throughout the season?

“Our connection has been strong right from the beginning, without question. For any manager, feeling trusted by the club’s leadership is paramount. That support has been evident from day one.

“Mr. Acun Ilicali, the club owner, was insistent on hiring me right from the start, and naturally, it’s rewarding to be in a place where you are welcomed and appreciated.

“Our communication was straightforward from the outset, and we’ve maintained that open dialogue throughout the season. We’ve been provided with everything we need, and the fans have responded positively to our efforts — averaging around 20,000 supporters at each match, which serves as significant motivation.

“Hull and Yorkshire offer a vibrant atmosphere; many who visit are pleasantly surprised. We’re pleased with that as well.

“Last year, the team was in a challenging position, managing to secure survival only in the last match. Now, we are achieving remarkable things, which definitely adds to the optimism surrounding the club.”

With the play-offs in sight as we approach the final games of the season, what would returning to the Premier League mean for Hull, especially considering last season’s 21st place finish?

“While we currently occupy a play-off spot with four matches left, we still need to confirm our position on the pitch. Each upcoming match feels like a final, and we are gearing up for this weekend’s home fixture against Birmingham with that focus.

“It’s premature to discuss Premier League promotion, especially as we haven’t yet secured play-offs mathematically, and we all know the challenges that await us there.

“Nevertheless, achieving promotion would be the pinnacle for everyone involved — not just reaching the play-offs but securing promotion if that happens. However, we won’t look too far ahead.

“Our primary focus is on securing three points this weekend, and then we’ll reassess the standings and calculations in the final three games.”

What do you attribute this improvement to?

“I’d say hard work and a belief in the process have been crucial. Our season started with a tough draw against Coventry, the current league leaders, which served as a significant benchmark for our quality.

“It’s important to note that due to the transfer embargo, we essentially assembled the team on the go. We also faced many injuries, which meant we were often just focused on who was fit and available for each match.

“When you manage to keep a team united through such trials, instilling a mentality that refuses to give up, the results will inevitably come.

“Let’s not forget the fans and the positive atmosphere surrounding the club. I believe all these factors have contributed to the compelling narrative we’re currently experiencing.”

You expressed pride in your nomination for Manager of the Year in the Championship. What would you attribute that success to?

“I’ve said it before, and I’ll repeat it: this achievement belongs to everyone at the club. From my staff and the team to the dedicated individuals working within the club and the community…

“It’s certainly a source of great pride. Being mentioned alongside esteemed figures like Frank Lampard in such a competitive league is a significant accomplishment.

“I’m unsure how the awards ceremony will unfold, but being named as one of four from so many coaches is an honour and a point of pride, as well as a responsibility for the future.”

How have you coped with the pressure of the play-off challenge? Your previous managerial experience in high-pressure environments surely helps?

“Firstly, I must emphasise that many saw us as being in a desperate fight for survival. We all agreed to take it matches as they come and make the most of the opportunities presented. And here we are now.

“Personally, I’ve gathered extensive experience over my years in coaching. I’ve learned that it’s essential not to create excessive hype after victories and to take the positives from defeats to learn and grow.

“My coaching philosophy has remained unchanged since the beginning, but I’ve evolved with each club I’ve managed. Every experience offers a lesson, even the negative ones.

“Understanding how to manage new circumstances and recognising what leads to results is invaluable.”